Content Marketing – SEO

(Sponsored content)

Be adviced: this an advanced method to get visitors for your website, with low marketing budget. However it is massive in time consumption – time worth spending.

Be adviced: this an advanced method to get visitors for your website, with low marketing budget. However it is massive in time consumption – time worth spending.

Free tools you need for content marketing

• Google adwords keyword planner
• Open site explorer or open link profiler (SEOProfiler)
• Google Search Console
• Keyword Density (Text) or Keyword Density (Link)

My experience with content marketing

I started my business, a webshop called Vandreshoppen.dk, with just that – a webshop. However, I quickly got the idea, that my webshop should have a blog, as I had seen all the best-practice webshops open up there own blog.

I didn’t know why or what is was called until several years later, that is, content marketing.

The first hint of what I were doing came, when I was writting for a digital marketing book “Onlineevangelisterne”, where the author categorized my knowlegde as “Content Marketing”.

Now my definition of content marketing are a blog with free, usefull content, with the aim of using that content to make marketing towards the reader, without the reader feeling exposed to marketing.

External help

If your are not sure how to get around the question of SEO, then my advice would be to hire external help.

Although many rotten SEO companies out there, some few are worth mentioning:

Bondtofte & Co

Using Google Adwords Keyword planner

Google recently changed the name of Google Adwords, to just Google Ads.

They didn’t think, that the word “Adwords” were covering the basics of their product, as they also offer advertising through Youtube and Third Party companies.

Open site explorer – Backlink research

Blog / content Template